Inside Gamasoft > CI & BI Our brand driver for crating Gamasoft C.I. is 'Realization of multimedia world with the artisan mind.' and our C.I. was originated from this brand driver. We reflect our vision 'Fresh mind, Artisan mind and Creative mind', based on Gamasoft's communicative name 'Caldron' which is symbolized sublime efforts of artisans and beautiful humanity, in Gamasoft C.I. Gamasoft C.I. indicate the artisan as visualizing our communicative name, Caldron, through black-colored frame which is initiated alphabet 'g' of Gamasoft. Red-colored alphabet 'O' is represented our vision in the shape and it expresses passionate Gamasoft that goes forward our goal and the world leader in global entertainment industry with our youth and technology.   Overall sharpen characters remind fast speed of game and threatening like sword of the Middle-Ages Knight. Red characters indicate 'Life' like the title of game. This B.I. stands for the whole contents of Risk Your Life; that is strong vital power, threatening sword and the victory given only for the challenger.   On the preparation..